cane furniture and the credit crunch
PART ONE.
I have put part one because i think there might be a few parts to this post, in the current climate, will the cane furniture business be affected by the credit crunch? I think that this turn down in trade will and has effected most business, at Cane Direct we have made plans for this turn down, and will get through the next twelve months which i think are going to be the hardest, we have been trading for more than fifteen years and during that time we have been through a few recessions.
We offer our customers a wide range of furniture that will suit most pockets, we also offer a very good quality product at the right price, and no matter what the climate may be people are always looking for quality products at a good price.
We do not heavily discount our products, because i truly believe this can have a real detrimentally effect on any business. At the end of the day, a business weather it is selling furniture or carrots has to make money to pay wages, bills, and all the other wonderful over heads that comes with running a business, if you start to heavily discount your margins are reduced and you run the chance of being unable to pay your bills, even though the sales might be there you still have to cover your over heads.
At Cane Direct, we purchased our cane furniture over twelve months ago and paid for it, so what this means is that our prices will remain the same and will not increase, unlike some companies who will have no choice but to put up there prices because the dollar rate. All cane furniture is purchased in dollars you see.

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